About Jenna Rae Cakes

About Jenna Rae Cakes

Jenna Rae Cakes is a boutique bakery in Winnipeg, Canada, that’s been making every moment sweet since 2014. Founded by twin-sisters Jenna and Ashley, they opened their flagship location on 580 Academy Road to out-the-door line ups of people excited to try the colourful, playful variety of sweet treats in unique flavours that kept them coming back for more. Since then, Jenna Rae Cakes has become a household name and a go-to for celebrations from weddings to birthdays and every ‘just because’ reason in between. 


At Jenna Rae Cakes, we sprinkle a love for celebration, family and quality into everything we do. Our four bakery locations, Liquid Flavours, and Dazzle Dust Edible Glitter and Lustres for baking, are all filled with the same sweet whimsy that Jenna Rae Cakes is known for.


Jenna Rae Cakes published their first best-selling cookbook, Jenna Rae Cakes and Sweet Treats, in October 2020 with their second cookbook, Jenna Rae Cakes at Home slated for release in October 2024. Featured as judges on Wall of Bakers on The Food Network, as food stylists on the Hallmark movie The Secret Ingredient, and countless other high-profile magazines, shows, and brand collaborations, Jenna Rae Cakes continues to grow in ways that bring a touch of sweetness across the globe and into your home.

About Team JRC

Teamwork makes the dream work and the team at Jenna Rae Cakes is the best of the bunch! Whether our team is dreaming up new flavours and making thousands of sweet treats, helping you pick out treats and packing up your order at our storefront, or at our desks processing your orders to be shipped to loved ones or sharing the latest on social media to invite you into our sweet world, Team JRC comes together each and every day to make your life sweeter.

About Jenna and Ashley

Jenna is a cake designer whose love for cake design took her out of dental school and into the world of creating show-stopping cakes that garnered well-deserved recognition and set trends in the cake industry. Ashley is a graphic designer whose eye for detail, flawless brand design, and impeccable photo styling made Jenna Rae Cakes the brand you see today. Together, this twin sister and best friend duo has inspired bakers around the world to reach for their dreams, work hard, and know they, too, can create a sweet world that inspires others.

Supporting Our Community

Supporting local is what Winnipeggers do! We support local vendors whenever possible, from working with other local businesses on business ventures to supporting local farmers and visiting farmers markets for the most in-season fruit for seasonal treats! Giving back to our local community has been a priority as we’ve grown and now, through the JRC Birthday Cake Club, we partner with Toba Centre, The Children’s Hospital Foundation, Ronald McDonald House Charities Manitoba, and Neecheewam to provide birthday cakes to kids receiving their services over their birthday.